Week 3 Part 1
I have experienced difficulty communicating with a business before in the past. One in particular was when I was promised a free shirt if I spent a certain amount of money on car parts. I made sure to spend just over the amount so I could get the shirt for free. When my package arrived there was no shirt, only the car parts. I emailed the company and with no reply in a week, I decided to call them and continuously got their voicemail. It was very frustrating as a customer. Since then, I have not shopped from this site and told my car friends about my negative experience.
I believe social media does make it easier to get noticed and or a problem solved. While I have never contacted a company via social media to express a problem, I continuously see people on Twitter @ big companies when they have an issue regarding issues with a product or bad customer service. The big companies always reply to them with a message like, "Hello Bob, thank you for reaching out to us. Please DM us with you info and we will work to solve the problem".
In the past I have left positive Yelp reviews on company's pages if I really enjoyed their service. I depend a lot on other peoples comments on businesses Yelp pages because it lets me know if I should try out/use the business.
In my business I usually get positive comments when dealing with customers, because I like to form more of a relationship with them before I try and sell them anything. When I do respond positive comments I like to show my appreciation for them supporting my business. As my company is new and upcoming I have not received any negative comments yet, but if I did I would try and understand their frustration and help solve their problem.
I agree with yo u that people often use Twitter as a way to reach companies. I have seen that generic message which there are negatives and positives too. On the plus side, this type of message allows them to take the message to a private view however, it can be frustrating seeing the same response repetitively. Overall, great insight!
ReplyDeleteI too have found many services through Yelp. Most recently it was someone to repair my garage door. Before that it was someone to repair my phone screen. For me it has become the new Yellow Pages.
ReplyDeleteI also agree that when we are frustrated with customer service we will often take our business elsewhere.